IT Central Station hosted a panel of marketing leaders who leverage customer reviews to build awareness and generate leads.
The panel of enterprise tech marketing executives shared their tips and advice for utilizing product reviews, peer content, and professional social communities to achieve marketing success.
The panelists included:
Senior Director of Global Integrated Programs at ServiceNow
VP of Social and Community Marketing at Oracle
Senior Director of Brand and Audience Marketing at NetApp
Founder and CEO of IT Central Station